Never lose another customer
to a missed call.

When your team can't pick up, Faraday answers in seconds — texting or talking to your caller, capturing the lead, and booking the job. Set up for you, in your voice, working with the number you already have.

Cedar Home Services
(617) 555-0148
Missed call · 7:12 PM
Hi, this is Cedar Home Services — sorry we missed your call! Were you looking to book a service or get a quote?
My water heater is leaking pretty bad
Sorry to hear that — that's one we can get out to fast. What's the service address?
42 Birch Lane
Got it. We have a spot tomorrow between 9 and 11am — want me to lock it in?
Yes please
Done — you're on the schedule for tomorrow, 9–11am, and I've passed the details to the team. You'll get a reminder in the morning. Anything else?
That's it, thank you!

A missed call, handled in under a minute — while you were on a job.

Built by an engineer from Circle & Attentive Works with your existing number Live in about a week
The hidden leak

A missed call isn't a missed call.
It's a lost customer.

It's 7:40 on a Tuesday. Someone found you online, read your reviews, and decided. They're ready.

They call. It rings. Then it goes to voicemail.

They don't leave a message. They go back to the search results, tap the next business down, and someone else answers.

You never find out. There's no notification for the customer you almost had — just a missed-call icon you'll clear with your thumb tomorrow morning.

Most people who reach a voicemail hang up and call the next business. Every one of those was a customer who already chose you.

The math

What is a missed call actually costing you?

Drag the sliders to your numbers. It's not a phone event — it's a customer who chose you, got silence, and chose someone else.

An assumption, not a promise. Set it where you believe it.
Walking out the door
$3,897/mo
$46,764 a year

In a survey of thousands of small businesses, most callers who reach a voicemail hang up without leaving a message. Every one of them was a customer who already picked you — check the number against your own call log.

Not ready to talk?

Get your real numbers first.

That's an estimate. Leave your email and I'll send a short breakdown of what missed calls are really costing a business like yours — and what recovering them looks like. No call required.

Thanks — check your inbox shortly.

One email, then the breakdown. No spam, unsubscribe anytime.

How it works

Here's what happens instead.

1

A call you can't take

Your phones always ring first — Faraday only steps in when nobody picks up.

2

Faraday responds in seconds

It texts the caller back — or answers the phone live — sounding like your front desk, answering questions, capturing details, and offering to book.

3

You get the lead, ready to work

A clean summary hits your phone: who called, what they need, what got booked. Confirm any appointment with one tap.

Two ways it works

Text them back, or answer the phone.

Same result — a captured lead and a booked job. Pick the level of coverage that fits how your customers reach you.

Instant Response
We text the caller back

The moment a call goes unanswered, we text the caller in your voice — answer their questions, capture the lead, and offer to book. Perfect for after-hours and overflow.

Sorry we missed you! Looking to book a service or get a quote?
My water heater's leaking
Got it — what's the address? We can get out tomorrow 9–11am.
42 Birch Lane, that works
Booked. You'll get a reminder in the morning.
Most popular
Live Response
We answer the phone

When nobody picks up, the AI answers the call live — a real conversation that sounds like your front desk, handles the caller, and books them on the spot.

📞 Live call — answered by Faraday 0:52
FaradayThanks for calling Cedar Home Services — how can I help?
CallerMy AC quit and it's really hot in here.
FaradaySorry about that. Can I get your name and address?
CallerDave — 88 Maple Ave.
FaradayThanks Dave. We can do tomorrow 8–10am — want me to lock it in?
CallerYes, perfect.
Why owners trust it

Built to be trusted with your customers.

You approve every word

We set it up on one call and you sign off on exactly what it says. Nothing goes live until you've read it.

Your phones ring first

Faraday only exists for the calls nobody caught. Grab it on ring two and it stays asleep.

Works with your number

No new number to advertise, no software to install, no app to learn. It uses the line you already have.

In your voice

Your greeting, your prices, your policies, your answers — said your way, not from a generic script.

A report, not a dashboard

Each month, a plain summary emailed to you: calls caught, conversations, bookings, and what it was worth. No login.

Cancel in one minute

Month-to-month. If it doesn't pay for itself, one phone code turns it off and your line behaves exactly as before.

Setup

You do about an hour of work.
We do everything else.

~1 hour of your time — spread over a week

What you do

  1. 30 min
    One setup call. Tell us your hours, prices, service area, and the questions your callers actually ask.
  2. 2 min
    Read your greeting. We write it for you — you just record it in your own voice, or let us voice it. Compliance is handled; you never think about the fine print.
  3. 10 min
    Approve the words. We send you exactly what it will say. You read it and sign off — nothing goes live until you do.
  4. 5 min
    Flip one switch. Dial a single code on your phone — we're on the line with you — and you're live.

What we handle

  • Setting up your dedicated line
  • Registering your business for texting
  • Building the system in your voice
  • Testing every scenario before launch
  • Tuning it as real calls come in
  • Writing your monthly reports
Pricing

Two ways to stop missing customers.

Instant Response
We text the caller back
$399/mo
+ $500 one-time setup
  • Every missed call gets a text back in under a minute, in your voice
  • Answers common questions and offers to book the appointment
  • Captures each lead — name, need, details — straight to your phone
  • Monthly recovery report: calls caught, conversations, bookings, dollars
  • We read the transcripts and tune what it says
Book a call
Most popular
Live Response
We answer the phone
$499/mo
+ $500 one-time setup
  • Everything in Instant Response, plus:
  • When nobody picks up, the AI answers the call live — a real conversation, not a greeting
  • Knows your prices, hours, and service area; books the job on the call
  • You hear it before any customer does, and approve every word
  • Every call transcribed in your monthly report
Book a call

Month-to-month, cancel anytime. If it doesn't catch enough to pay for itself, turn it off in a minute. That's the whole risk.

Built for local businesses that live and die by the phone — home services, contractors, clinics, salons, law firms, and anyone whose next customer is a missed call away.

Who's behind it

One person. On purpose.

I'm Oliver Hudson, founder of Faraday Technologies. I spent 12+ years building large-scale software — lead engineer on the core product at Circle (NASDAQ: CRCL), then leading a 25-person engineering team at Attentive, which sends billions of customer texts a day. I build these systems personally and set each one up myself. When you hire Faraday, you get me — not an account manager.

Questions

Asked by owners, answered straight.

Will it sound like a robot?

No. You approve every word during setup, and on the Live Response tier you hear the test calls before any customer does.

What if I answer the call myself?

Then Faraday stays asleep. Your phones always ring first — it only ever handles the calls nobody caught.

Do I need new software or a new number?

No. It works with the number you already have. Nothing to install, nothing to log into.

Why not just use a $99 tool that texts back?

You can — if you'll write the scripts, tune the voice, and read the reports yourself. This is for owners who'd rather have one person handle the whole thing and just get results.

What if the customer calls back while it's texting?

You answer, and the system goes quiet. A human picking up beats anything it does, every time.

How fast can it be live?

Most setups go live in about a week — the only wait is registering your business for text messaging.

Can I cancel?

Anytime, in a minute. Month-to-month, no contract.

Your phone is ringing this week either way.

The only question is what happens when you can't pick up.

Book a 15-minute call